Growth Engineering Playbook

The error notification is the workflow

An event-driven abandoned-cart recovery workflow, made inspectable. It replays invented carts for the Northstar Outfitters store and shows the parts that decide whether automation earns money or quietly loses it: suppression, wait states, retries, failures, and human approval — not just "send an email after two hours." Deterministic, no real sends.

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Workflow Timeline

One cart from checkout to outcome — decisions, waits, sends, and recovery.

Recovery Email Preview

Rendered from cart + catalog data. Nothing is sent; the recipient is a hashed token.

Decision Log

Every rule the workflow applied, and how often it fired.

Error & Retry

A failed provider call, its retry schedule, and the escalation. Failure is handled, not hidden.

Human Approval Queue

High-value carts wait for a person under human-approval mode. Approve one to release it.

Business Impact

Recovery earned, bad sends avoided, and failures caught before silent loss.